Consumers Continue to Buy Organic

Consumers are eating more organic food and using more organic products than ever before, according to research from the Organic Trade Association. Sales of organic products hit $55.1 billion in 2019 and were up 20 percent in the spring of 2020.

According to the association’s latest Organic Industry Survey, in 2019, organic produce remained at the top, where most sales came from, followed by organic dairy, meat, and poultry, organic condiments, and non-food organic products.

“Our 2020 survey looks at organic sales in 2019 before the coronavirus outbreak, and it shows that consumers were increasingly seeking out the Organic label to feed their families the healthiest food possible. The pandemic has only increased our desire for clean, healthy food,” said Laura Batcha, CEO and executive director of the Organic Trade Association, in a statement. “Our normal lives have been brought to a screeching halt by the coronavirus. The commitment to the Organic label has always resided at the intersection of health and safety, and we expect that commitment to strengthen as we all get through these unsettled times.”